Impressive Reach
Drove over 350M estimated impressions, cementing Intersect’s presence in the music and tech spaces.
Case studies 05 of 18
Intersect by AWS
× Compatible
Compatible collaborated with Amazon Web Services to launch Intersect, a groundbreaking music, art, and tech festival. From creating a comprehensive go-to-market strategy to managing content, digital, and traditional marketing, Compatible played a pivotal role in establishing Intersect as a forward-thinking cultural event that blended innovation with entertainment
Watch the film
350M+
Estimated impressions
15k+
Tickets in four months
75+
Influencers engaged
20k+
Email list built
The approach
Executing a Visionary Festival Experience with Strategic Precision
Our work with Amazon Web Services Presents: Intersect achieved exceptional results by leveraging our expertise in festival marketing:
Go-To-Market Excellence
Delivered an omnichannel strategy covering advertising, social media, influencer engagement, and content production.
Audience Growth and Engagement
Built a 20k+ email list and grew a social following of 15k+ within months of launch.
Influencer and Media Collaboration
Launched a curated influencer program featuring over 75 influencers and secured coverage in major media outlets.
From the campaign
The results
Results That Showcase the Power of Collaborative Creativity
The partnership with Intersect demonstrated Compatible’s ability to create impactful festival experiences. Notable outcomes include:
Ticket Sales Success
Sold over 15k tickets in just four months through targeted campaigns and compelling storytelling.
Cultural Resonance
Launched Intersect Magazine, featuring influential artists like Weyes Blood, Flying Lotus, and Beck, while celebrating the festival’s unique blend of tech and creativity.
At Compatible, we thrive on bringing ambitious visions to life, as exemplified by our partnership with Amazon Web Services Presents: Intersect.
